EVIDENCE IS THE KEY TO INVESTMENT SUCCESS

Odds On: The Making of an Evidence-Based Investor isn’t just another investment advice book. It’s a memoir, a manifesto and a guide to the way investing should be.

Evidence is the key to investment success

Odds On describes author Matt Hall’s role in an ongoing revolution in the investment world: the shift from traditional, sales-driven active management to a model that draws on academic evidence to better serve investors.

This is not a book…it’s a gift to every investor who has ever wondered if there is a better way!

Carl Richards
The New York Times “Sketch Guy” and author of The Behavior Gap

Matt’s investing experience began on Wall Street, where he grew disillusioned with the traditional investing model and its inability to truly help clients. Stumbling into the emerging practice of evidence-based investing, Matt developed methods that recognize the limits of investment prediction. After an epiphany brought on by life-threatening illness, Matt overcame initial resistance and began guiding investors toward a more rational and rewarding approach to money management.

Based on a dual foundation of knowledge and purpose, Matt’s unique approach to investing combines evidence-based strategies with personal reflection on what money and success truly mean.

The stories collected in Odds On make financial topics relevant and easy to understand. Matt’s investment philosophy empowers readers to move beyond anxiety-based decisions and manage wealth in ways that lead to greater success and a richer life.